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Bachelor of Business (Honours) International Business & Marketing

Taylor's University

Subang Jaya, Selangor, Malaysia

Quick Facts

Duration

3 years

Mode

Full-time, On-campus

Intake

Feb, Apr, Sep

Tuition Fees

RM123,144

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Course Highlights

  • Strong focus on the development and delivery of marketing for organisations with international operations
  • Dual-award from Taylor’s University and University of the West of England (UWE)
  • Grow with the support of Taylor’sphere, a well-balanced ecosystem and community that nurtures your intellect, craft and practical wisdom
  • No. 1 private university in Malaysia and Southeast Asia

Course Structure

Common Core:

  • Business Communication
  • Business Ethics and Values
  • Business Law
  • Consumer Behaviour
  • Export Practices and Management
  • Integrated Marketing Communications
  • International Business Issues and Policies
  • International Finance
  • Introduction to Accounting
  • Introduction to Finance
  • Introduction to International Business
  • Introduction to Management
  • Macroeconomics
  • Microeconomics
  • Organisation Behaviour
  • Principles of Marketing
  • Project of Entrepreneurship Accelerator Project or Business in Context: Case Study
  • Quantitative Methods for Business
  • Research Methods
  • Services Marketing
  • Strategic Management
  • Transnational Management
  • Industrial Training or Industry Immersion

Entry Requirements

  • Taylor's Foundation: Pass any Taylor's Foundation programme with min. CGPA 2.00
  • Taylor's Diploma: Pass any Taylor's Diploma programme with min. CGPA 2.00
  • Sijil Tinggi Persekolahan Malaysia (STPM): Min. CC
  • Unified Examination Certificate (UEC): A Pass in UEC with min 5Bs including a minimum pass in Mathematics and English
  • A Level: Minimum DD, or an equivalent of a minimum of 120 points
  • South Australian Matriculation (SAM)/SACE International: Min. ATAR 60
  • Canadian Pre-University (CPU): Min. average of 60% in 6 subjects
  • International Baccalaureate (IB): Min. 24 points and above in 6 subjects
  • Monash University Foundation Year (MUFY): Overall 50%

Other Equivalent Qualifications:

  • Pass Business Foundation from any other HEI
  • HSC (Yr 12), New South Wales with min. average 60% in 5 subjects
  • Pass MOHE Matriculation with min. CGPA 2.00
  • Pass Foundation (in other field) from other institutions recognised by MoHE
  • Pass DIB or Diploma in other field from other institutions recognised by MoHE
  • Other equivalent qualification recognised by Malaysian Government
  • Application via APEL A is allowed

Prerequisite:

  • SPM/O Level with Pre U/Foundation: Pass SPM/O Level or equivalent with 5 credits (including a Pass in Mathematics and English) for entry with pre-university/foundation qualification (Except for UEC)
  • SPM/O Level with Diploma: Pass SPM/O Level or equivalent with 3 credits (including a Pass in Mathematics and English) for entry with Diploma qualification.
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Estimated Fees

Application fees (non-refundable)

RM650

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Tuition fees

RM123,144

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Total payable amount

RM123,794

Other savings

Up to RM42,000

  • Bursary
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